Chicago Ideas: Inside goop with Gwyneth Paltrow & Lisa Gersh

In 2008, Academy Award-winning actress Gwyneth Paltrow started goop as a weekly email from her kitchen table. Since then, goop has grown into a preeminent lifestyle website that seamlessly blends the editorial and shopping experience. It is devoted to making every choice count with a focus on health, wellness and clean eating. 

What to expect: Gwyneth Paltrow sits down with the CEO of goop, Lisa Gersh, in an hour-long Conversation, hosted by the CEO of Johnson Publishing Company, Desiree Rogers, to share how they have built a global brand. Get insider access to entrepreneurship and business secrets from the incredible minds behind this hallmark for contextual commerce. The event will culminate in a lively Q&A.